Variable, Inc.

Variable is an award-winning electrical design & software development firm for NODE+ sensors that develops ways to optimize data collection.
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The Beginning

After developing sensor technologies for NASA and the Department of Homeland Security, Dr. George Yu developed his idea for the NODE wireless sensor platform for smart devices. His first Kickstarter campaign for NODE was funded successfully in 2012 by 373 backers for $76,340.

Awards & Recognitions

CNN Money declared that the NODE was the “coolest gizmo at 2013 CES” and Variable received “Most Innovative Startup” at the Southland entrepreneur conference. The NODE was later recognized as a finalist in the Spark Awards International Design Competition and was also honored as a finalist in the “Tech For A Better World” category at the 2014 Consumer Electronics Show. Variable products were declared a finalist in the Walmart “Get On The Shelf” competition for the Made in USA category. Since its founding, Variable has been reviewed by Bloomberg Businessweek, Forbes, Popular Mechanics, TechCrunch, Mashable, and NBC news.

Our Growth

Within its first year, NODE captured more attention from industry leaders than from mainstream consumers. The team at Variable launched an effort to listen both to small businesses and multination corporations to better understand how NODE could add value across supply-chain processes.

Strategic partnerships were developed from these conversations and today NODE+chroma has become an industry leader in digital color referencing and color library management across multiple industries around the world.

With its API, mobile app developers and agencies have also developed solutions for emerging market opportunities utilizing NODE modular sensors in other industries ranging from manufacturing and monitoring to transport and logistics.

What's Next

Variable continues to grow with strategic partnerships with industry partners and experienced entrepreneurs. Through conjoint analysis and world-class design & production, the team at Variable develops new sensor technologies and information technology platforms that integrate relevant sensor functionalities into one process. The NODE platform can adapt itself to an appropriate form factor so that the value is maximized for both the buyer and end-user.

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